Promoting an event on Instagram is comprar seguidores instagram reais one of the most effective ways to boost attendance, build excitement, and ensure your audience stays engaged. However, simply announcing your event isn’t enough — you need strategically crafted posts with built-in reminders to keep it top-of-mind.Instagram’s tools — including countdown stickers, scheduled event reminders, and engaging post formats — can turn your casual followers into confirmed attendees. In this guide, we’ll explore how to create Instagram posts with reminders for your event, including:
Why Instagram reminders matter
Post types that support event remindersUsing Instagram’s built-in event toolsHow to craft effective captionsVisual tips for eye-catching postsTimeline for reminder posts before your eventLeveraging Stories, Reels, and LivesMistakes to avoidPro tips for higher attendance
1. Why Instagram Reminders Matter
Instagram is a visual-first platform where users are constantly scrolling through hundreds of posts. Even if someone sees your event once, they might forget about it later. Reminders ensure your event stays visible and timely.
Benefits of Instagram reminders:
- Increase attendance by keeping your event top-of-mind
- Drive urgency with countdowns
- Build anticipation and community
- Allow users to opt in and get notified directly from Instagram
With the right strategy, Instagram can act as your virtual event assistant — sending notifications, reinforcing awareness, and converting interest into action.
2. Types of Instagram Posts That Support Reminders
Instagram offers various post formats, and some are especially useful for event reminders:
- Feed Posts – Good for initial announcements and details
- Stories – Great for countdowns and quick updates
- Reels – Short-form videos to build hype
- Live Sessions – For last-minute Q&As or previews
- Instagram Event Reminders – Available through event setup in the post composer
- Each format plays a role. Ideally, you’ll use all of them in a strategic mix.
3. How to Add Instagram Reminders to Your Event Post
Instagram lets you add a reminder button directly to feed posts for scheduled events. Here’s how:
Step-by-Step:
- Start a new post (photo, video, or carousel)
- Before posting, tap “Add Reminder”
Enter:
- Event Name (clear and enticing)
- Start Time (and end time if applicable)
- Post your content
Once posted:
- Users can tap “Remind Me” on your post
- Instagram will send them a notification before the event starts
- This feature is great for workshops, webinars, product drops, in-person events, and even virtual meetups.
4. Use Instagram Stories with Countdown Stickers
Instagram Stories are temporary, but powerful. Use the Countdown Sticker to let users tap and set a reminder.
How to Use:
- Create a story (photo or video)
- Tap Stickers > Countdown
- Name your countdown (e.g., “Launch Party Starts!”)
- Set the date and time
- Share it to your story
- Viewers can tap “Remind Me” and Instagram will notify them when the countdown ends — a perfect pre-event nudge.
Use countdowns:
- 1 week before the event
- 24 hours before
- On the day of the event
5. Crafting High-Converting Captions
Your visuals draw people in — your captions convince them to act.
Key elements to include:
- What the event is
- When and where
- Why it matters (value or benefit)
- Include a clear call-to-action, like:
- “Tap ‘Remind Me’ to get notified”
- “Don’t miss it – set your reminder now!”
- 💡 Use emojis, bold headers, or line breaks to improve readability.
6. Designing Visuals That Get Attention
Your graphics or videos should be:
- Bold and clean – avoid clutter
- Event-focused – name, time, location visible
- Branded – use consistent fonts, colors, and logo
Design Tips:
- Use tools like Canva, Adobe Express, or Figma
- Include a countdown visual for urgency
- Add faces or movement to increase engagement
- Create carousel posts for multi-part content: e.g., slide 1 = event name, slide 2 = speakers, slide 3 = schedule
7. Posting Timeline: When to Post Reminders
Here’s a suggested timeline to build momentum:
- Time Before Event What to Post
- 3–4 weeks out Initial announcement with “Add Reminder”
- 2 weeks out Behind-the-scenes or teaser reel
- 1 week out Story countdown + speaker highlight
- 3 days out Carousel post with agenda
- 24 hours out Countdown sticker + Live Q&A
- Day of event Final reminder post + stories
- After event Thank-you reel or recap post
- Consistency is key — spread out content to maintain interest.
8. Leverage Reels and Instagram Live
Reels:
- Create fast-paced promo videos
- Feature testimonials, speaker intros, or sneak peeks
- Include text overlay: “Set a Reminder 🔔”
Instagram Live:
- Schedule a Live Event in advance
- Followers can opt in for a reminder
- Host pre-event walkthroughs, live interviews, or Q&As
- Live reminders appear at the top of users’ feeds — a valuable tool for real-time engagement.
9. Common Mistakes to Avoid
Here are a few things that can reduce the effectiveness of your reminder posts:
- Not enabling reminders in posts
- Burying event info in the caption
- Using low-quality or overly busy graphics
- Forgetting to pin posts or stories
- Failing to link in bio for registration
- Remember: the easier you make it for someone to get event details and set a reminder, the better your results.
Conclusion
Instagram has evolved into a powerful platform for event promotion and reminders — if you know how to use its tools wisely. By combining visual storytelling, strategic posting, and Instagram’s built-in reminder features, you can significantly increase turnout and engagement.Start by planning your reminder strategy in advance. Use a mix of feed posts, countdown stories, Reels, and Lives. Encourage interaction, create urgency, and always make it easy for people to say “Yes, I’ll be there!”Whether you’re launching a product, hosting a webinar, or throwing a community event, Instagram can be your most valuable marketing partner — one reminder at a time.